Not Just Another Bluetooth: BlueAnt's Supertooth Lite

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As you have seen, many of the consumer products displayed at CTIA involved Bluetooth technology in some way. Another upcoming player in the Bluetooth field is BlueAnt Wireless. The name BlueAnt was derived from the ‘Blue’ of Bluetooth and the ‘Ant’ in Antennae. BlueAnt is a 4 year old Australian based company who entered the North American market in mid 2006.

Although they announced two new products at CTIA, I only looked at one of the two. The other, the Interphone, looks exciting, but I don’t ride a motorcycle- if you do, head over here to look at it.

The unit we did look at, the Supertooth Light, is a portable speakerphone unit, similar to competing products from Helium Digital and Motorola. In my opinion, however, the Supertooth Light has significant advantages over the competition- in fact, I ended up using it quite often.

Its most important qualities are build quality and voice clarity. The unit is made of some lightweight material, and finished in glossy black (although it also comes in white). Both incoming and outgoing sound was crisp, and did not fade out. BlueAnt calls the DSP (Digital Signal Processing) technology used inside it, and the Clear Voice Capture (CVC) by Cambridge Silicon Radio (CSR). I call it a (finally!) working portable car speakerphone. Battery life is rated at an amazing 30 plus days of standby, and 15 hours of talk, so I didn’t really need the charger- just kidding, although the battery life truly is up to those numbers. A thumbs up to BlueAnt for making the power jack mini USB- it makes charging a lot easier.

In the cool factor department, the Supertooth Light doesn’t disappoint. It has a neat spring loaded microphone that pops out when pushed, and automatically turns on the unit. Push it back in, and it turns off automatically. It comes with a (very) strong magnetic clip that clips on to your sun visor, and magnetically attaches to the back of the device. This way, you can easily take it on and off for truly mobile conversation. I only wish that BlueAnt would have provided two clips for people who have two cars.

All in all, I was impressed and happy with the Supertooth Light. I appreciated the build quality, sound quality, and design. Points were taken off, however, for the hard-to-use volume control (tactile feedback isn’t too great) and the difficult re-pairing process (IMO, if you can’t figure it out without the manual, it’s too difficult) although BlueAnt does offer an interactive product training simulator on its website.

You can buy the device as of May 18th at major US online retailers (like Amazon.com and Buy.com) for approximately $79.99, with an MSRP of $99.99.

Bottom Line Score: (Out of 10)
Great device. Decent looks, portable, long battery life, good sound quality- 8.3.
SL Front

Disclaimer: Many of the units/applications I review are sent to me at no charge. Sometimes I keep these, and sometimes they are loaner unit/trial applications. Whatever the case, I do my level best to remain impartial- however, we are all only human- me included:).

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